Ritzy Ritz Red Rolls Royce

You can go overboard with alliteration. You can also go overboard when customising your brand new Rolls Royce Phantom. I couldn't help noticing this fire engine red example with huge chrome rims parked outside the Ritz Hotel in Mayfair. There's something to be said for coming in under the radar. I guess there's also something to be said for crash landing on the radar.